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WeTransfer Alternatives for Creative Agencies in 2026

What changed at WeTransfer after the Bending Spoons acquisition, why creative agencies are switching, and the best alternatives available today.

Khul Anwar
Khul Anwar

Co-founder TrunkTransfer

May 28, 2026
WeTransfer Alternatives for Creative Agencies in 2026

TL;DR

  • Bending Spoons acquired WeTransfer in July 2024 and cut 75% of staff within months.
  • The free plan is now capped at 10 transfers per month. For active agencies, that limit hits fast.
  • WeTransfer's pricing was restructured, removing familiar mid-tier plans and pushing users toward a $23/month Ultimate tier.
  • The platform is shifting away from its creative community roots toward a broad monetisation model.
  • WeTransfer's cofounder publicly criticised the new direction in December 2025.
  • The best alternatives depend on what you need: branded delivery, large file support, or a free tier that actually works for agency volume.
  • TrunkTransfer is built for branded client delivery with custom domain support from the Starter plan and zero third-party branding visible to clients.

The best WeTransfer alternatives for creative agencies in 2026 are TrunkTransfer, Smash, Dropbox Transfer, and MASV. The right choice depends on what matters most to your studio:

  • TrunkTransfer if you want the delivery link to carry your brand. Custom domain support from the Starter plan means clients open files.yourstudio.com, not a third-party URL. Every touchpoint, including the final handoff, stays yours.
  • Smash if you want minimal branding for your delivery page, like a custom background and logo, without setting up a custom domain
  • Dropbox Transfer if your studio already pays for Dropbox and you want a cleaner client-facing download page than a shared folder link.
  • MASV if you regularly send raw footage or uncompressed exports above 50GB and need reliable delivery at that scale.
  • Google Drive is what most studios fall back on after leaving WeTransfer. It works for internal collaboration, but it is not a delivery tool and it is not recommended for client-facing handoffs.

WeTransfer earned its place in creative workflows honestly. It was fast, clean, and required nothing from the recipient. No account, no login, no friction. For a decade, it was the default answer to "how do I get these files to a client?"

That positioning has been under pressure since July 2024, when Italian tech company Bending Spoons completed its acquisition of WeTransfer. What followed was a familiar pattern: significant layoffs, pricing adjustments, and a pivot toward a more restrictive but monetised model.

For creative agencies evaluating their tools, the question is no longer whether WeTransfer has changed. It has. The question is what to switch to, and why.

This article is part of the complete guide to client file delivery for creative agencies.

What changed at WeTransfer

The acquisition and what it signalled

Bending Spoons acquired WeTransfer in July 2024 and cut staff shortly after, introducing stricter limits to the free plan. The staff cuts were significant: Bending Spoons CEO Luca Ferrari announced that layoffs would affect up to three-quarters of WeTransfer's workforce.

The scale of those cuts matters for agencies beyond the obvious optics. A support team reduced by 75% means slower response times, fewer product updates, and a reduced capacity to handle the edge cases that always come up in professional file transfer workflows.

This is not speculation. Based on Bending Spoons' handling of Evernote, WeTransfer, and other acquisitions, the consistent pattern includes reduced customer support and slower response times following the transition.

The free plan cap

The most immediately felt change for active agencies is the transfer cap. WeTransfer's free plan now limits users to 10 transfers per month.

For an agency running three to five active projects at any time, 10 transfers disappears quickly. A single project might involve a draft delivery, a revised delivery, and a final delivery. Multiply that across a month of normal agency volume and the free tier stops being usable.

The pricing restructure

WeTransfer removed its familiar Pro and Premium plan tiers and consolidated them into a new Ultimate plan, now priced at $23 per month. A new Starter plan was introduced at $8 per month, offering 300GB transfer sizes but limited additional features.

For agencies that were on the old Pro plan and relied on its feature set, the path forward is either the Starter tier (which removes features) or the Ultimate tier at $23 per month. That is a price increase with no corresponding improvement in what matters most to agency users: branded delivery and professional presentation.

The Bending Spoons pattern

WeTransfer is not the first platform to go through this. After acquiring Evernote in 2022, Bending Spoons restricted the free plan to 50 notes, previously unlimited. The WeTransfer acquisition followed the same sequence: staff reductions, then free plan restrictions.

Users across multiple Bending Spoons-owned platforms have reported that products became more expensive and less well-supported after acquisition. Whether WeTransfer improves under new ownership over time is an open question. But the track record is a reasonable signal for agencies deciding where to anchor their client delivery workflow.

The cofounder's verdict

Perhaps the most telling signal came in December 2025. WeTransfer's cofounder Nalden publicly criticised Bending Spoons' decisions. When the person who built the product walks away and starts over, it is worth paying attention.

Why WeTransfer was never quite right for agencies anyway

The acquisition accelerated an existing problem, not created a new one.

Even before Bending Spoons, WeTransfer had a fundamental limitation for agencies: the client experience was always WeTransfer's, not yours. Your client clicked the link and landed on WeTransfer's page, WeTransfer's interface, WeTransfer's branding. No plan, at any price, offered a custom domain. The delivery URL always belonged to WeTransfer.

For a creative agency where every client touchpoint is a reflection of the agency's quality and identity, that is a structural gap no amount of logo customisation on the transfer page fully closes.

The branding problem was always there. The acquisition made it less forgivable by also adding a transfer cap, a pricing increase, and a support team that is a fraction of its former size.

What to look for in a WeTransfer alternative

Before comparing tools, it helps to be clear about what you actually need. Not every agency has the same requirements.

Branded delivery is the most commonly undervalued requirement. If your client lands on a page that says the tool's name rather than your agency's name, you have handed the last impression of your project to someone else.

Transfer size limits matter depending on your project types. Motion and video agencies regularly send files above 10GB. Brand and design agencies typically stay well under that. Know your typical delivery size before choosing a tool.

Transfer volume matters for active agencies. A 10-transfer monthly cap (WeTransfer free) is a blocker at normal agency volume. Make sure the plan you are comparing handles your actual monthly sends.

Client friction is often overlooked. Any tool that requires the client to create an account before downloading adds a step that some clients will not complete. Look for tools with frictionless recipient downloads.

Delivery confirmation tells you when the client has actually accessed the files. This removes the "did you get my files?" follow-up and creates a record you can refer to later.

The best WeTransfer alternatives for creative agencies

Head-to-head comparison

TrunkTransferSmash ProDropbox TransferMASVGoogle Drive
Starting price$9/mo$10/mo~$16.58/mo$0.25/GBFree
Transfer limit200GB250GB2GB (Plus), 100GB (Professional)No capNo cap
Custom brandingYesYesLimitedPortal onlyNo
Custom domainStarter planEnterprise onlyNoNoNo
Delivery confirmationYesNoView count onlyYesNo
No client login neededYesYesYesYesSometimes
Built for agenciesYesPartialNoNoNo

1.TrunkTransfer

TrunkTransfer is built specifically for the agency-to-client delivery moment. The entire product is designed around one use case: making the final file handoff look and feel like it comes from your agency, not a third-party platform.

What it offers:

  • Free plan: 3GB storage, 200GB per transfer, 7-day link expiry
  • Starter: $9/month or $72/year, 200GB storage, 200GB per transfer, 30-day expiry
  • Custom domain (CNAME) from the Starter plan, so your delivery link reads files.youragency.com
  • Zero TrunkTransfer branding visible to the client on any paid plan
  • Delivery confirmation on paid plans
  • No client account required to download

The key differentiator: Custom domain support from the Starter plan (example: file.yourstudio.com). Every other tool in this comparison either does not offer custom domains at all, or reserves them for enterprise pricing. TrunkTransfer is the only non-enterprise option that lets you put your own domain on the delivery URL.

Best for: Creative agencies where the client delivery experience is a brand moment. Particularly strong for agencies that deliver regularly to the same clients and want every handoff to reinforce their identity.

2. Smash

Smash is a French file transfer service with a strong free tier and clean transfer experience. For agencies that want branded delivery pages without investing in a custom domain setup, Smash is the most capable mid-market option.

What it offers:

  • Free: up to 2GB per transfer, 7-day availability, basic branded page
  • Pro: $10/month, up to 250GB per transfer, 30-day availability, custom logo and background
  • Team: $25/month, up to 10 users, up to 1TB per transfer
  • Custom domain (CNAME): Enterprise plan only, custom-priced

What to know: On Pro and Team plans, the delivery URL includes Smash's domain. The closest you get to a custom URL is a subdomain like youragency.fromsmash.com, with fromsmash.com always visible. A fully custom domain requires the Enterprise tier.

Best for: Agencies that want a branded delivery page without a custom domain, or those with occasional very large file sends who need the 1TB transfer limit on the Team plan.

3. Dropbox Transfer

Dropbox Transfer is a delivery-focused feature inside the broader Dropbox product. It creates a clean, purpose-built download page rather than a shared folder link, and includes a view counter.

What it offers:

  • Included in Dropbox Professional ($16.58/month): up to 100GB transfers, basic brand customisation
  • Included in Dropbox Business plans: higher transfer limits
  • No custom domain on any plan

What to know: If your agency already pays for Dropbox as its primary storage layer, using Transfer is a sensible upgrade from shared folder links. If you are not already a Dropbox subscriber, paying for it primarily to access Transfer is expensive compared to purpose-built alternatives.

Best for: Agencies already in the Dropbox ecosystem who want a cleaner client delivery experience than a standard shared folder link.

4. MASV

MASV is purpose-built for large file delivery at scale, primarily used by post-production teams, video agencies, and broadcasters. It is infrastructure rather than a polished client experience tool.

What it offers:

  • 15GB free per month, refreshed automatically
  • Pay-as-you-go: $0.25 per GB beyond the free allowance
  • Subscription plans available for high-volume users
  • Branded upload portals available
  • No custom domain for delivery links

What to know: At $0.25/GB, a 100GB video delivery costs $25. A month of heavy video deliveries at 1TB would cost approximately $250 on pay-as-you-go pricing. MASV makes sense when file sizes regularly exceed 50GB and reliability at scale is the primary requirement. It is not designed for the branded client experience that most creative agencies need.

Best for: Video production agencies and post-production teams moving raw footage, broadcast-quality exports, or uncompressed files regularly above 50GB.

5. Google Drive

Google Drive is included here because it is what many agencies default to when WeTransfer stops working for them. It is free, familiar, and handles any file size. It is also not a delivery tool.

What it offers:

  • Free up to 15GB
  • No transfer cap, no link expiry
  • No branding whatsoever
  • No delivery confirmation
  • Google's interface, URL, and branding throughout

What to know: The client lands on Google's page. There is no way to change that. Folder permissions create confusion for clients who are not Google users. There is no confirmation when files are downloaded. For agencies where client experience matters, Google Drive is a step backwards from WeTransfer, not forwards.

Best for: Internal file sharing and working document collaboration. Not suitable for final client delivery.

How to choose the right

If the delivery experience is a brand moment for your agency: TrunkTransfer. It is the only tool here that gives you a fully white-label delivery experience with a custom domain outside of an enterprise contract.

If you want branded pages without a custom domain at a low monthly cost: Smash Pro at $10/month. Clean pages, good transfer limits, straightforward setup.

If you are already paying for Dropbox: Use Dropbox Transfer on the Professional plan. Do not pay for a separate tool if you are already in the ecosystem.

If you regularly move files above 50GB: MASV for the transfer infrastructure, combined with a branded tool for the client-facing delivery link if presentation matters.

If none of the above: Do not default to Google Drive. It solves the logistics problem and creates a brand problem in its place.

The underlying shift

WeTransfer's changes are a symptom of a broader pattern: tools built for quick, anonymous file sending were never designed for the professional agency-to-client delivery moment. They were designed for speed and simplicity between individuals. Agencies grafted a professional use case onto a consumer product and made it work well enough for a long time.

The Bending Spoons acquisition made the gap between what agencies need and what WeTransfer offers impossible to ignore. The transfer cap, the pricing restructure, the staff reduction, and the cofounder's public departure are all signals pointing the same direction.

Agencies that treat the delivery moment as a brand moment need a tool built with that in mind. The alternatives above offer that, at price points that work for agencies of every size.

Frequently Asked Questions

Does WeTransfer still have a free plan?

Yes. The free plan allows up to 10 transfers per month with a 3GB file size limit per transfer. Files expire up to 3 days on free plan.

Can I get a custom domain on a WeTransfer alternative without enterprise pricing?

Yes, with TrunkTransfer. Custom domain support is available on the Starter plan at $9/month. Once set up, your clients open a link like files.yourstudio.com instead of a third-party URL. Your studio name is in the address bar, not TrunkTransfer's. Every other tool in this comparison either does not offer custom domains at all, or locks them behind an enterprise contract with custom pricing.

Send your first file with TrunkTransfer

What happened to WeTransfer Portals and Reviews?

WeTransfer Portals and Reviews were shut down permanently on December 22, 2025, as part of the Bending Spoons restructuring. No new Portals from October 22, no new uploads from November 22, and all files and comment threads were deleted on December 22. The broader changes to the platform, including transfer caps, pricing restructure, the staff reduction, and the loss of Portals, have led many agencies to reconsider their reliance on WeTransfer entirely.


For a full comparison of file delivery tools including pricing, storage limits, and branding features, see: Best file delivery tools for creative agencies.

For the complete guide to client file delivery, see: Client File Delivery for Creative Agencies: The Complete Guide.

Khul Anwar

Written by

Khul Anwar

Co-founder, TrunkTransfer

Khul Anwar is the co-founder of TrunkTransfer. Before this, he founded an SEO software startup, where he spent years testing tools and growing products from zero. He built TrunkTransfer after auditing every major file delivery tool and finding the same gaps across all of them.

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On this page

What changed at WeTransferThe acquisition and what it signalledThe free plan capThe pricing restructureThe Bending Spoons patternThe cofounder's verdictWhy WeTransfer was never quite right for agencies anywayWhat to look for in a WeTransfer alternativeThe best WeTransfer alternatives for creative agenciesHead-to-head comparison1.TrunkTransfer2. Smash3. Dropbox Transfer4. MASV5. Google DriveHow to choose the rightThe underlying shiftFrequently Asked QuestionsDoes WeTransfer still have a free plan?Can I get a custom domain on a WeTransfer alternative without enterprise pricing?What happened to WeTransfer Portals and Reviews?

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